About me

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Get in touch!

vascolar at gmail.com

I’m a senior product designer with 15 years of experience crafting digital experiences in London’s design industry.

My Journey

My journey began in digital advertising working with some of the worlds biggest brands at Poke London and evolved into a deep passion for UX/UI design through a long and fruitful collaboration with Applied Works.

Over the years, I’ve developed my skills across a wide range of projects—from eye-catching micro sites to global and complex data-driven platforms. I've worked extensively on platforms of global SaaS products, UN-related data-based organisations, education, sports and the finTech sectors. Products utilised by millions of users worldwide.

My Skills

I have an eye for detail, a strong commitment to user-centred design, and plenty of expertise in end-to-end processes. Proficient in all phases of user experience – workshops, personas, flows, wireframes – and user interface design – from design systems to fully accessible layouts.

I've had the privilege of working at award-winning agencies, from large organisations to small agile studios. These experiences have exposed me to both well-defined hierarchies but also to the responsibility of leading end-to-end processes.

Adaptable and collaborative, I thrive in team environments and believe in fostering positive workplace dynamics. However, I’m also comfortable working independently and taking on solo projects. I value long standing and trustworthy working relations – freelance or permanent – so if you think I may suit your team, agency or start up, get in touch.